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Seven tips for reinvigorating your SMS campaign

Mobile marketing has come a long way in the last decade. Mobile marketing has gone from being a marketing channel to an entire industry encompassing dozens of marketing channels. While newer mobile technologies such as push notifications, QR codes, and geo-targeting have been getting all of the attention, it is still the humble text message that dominates the industry. While other channels can be beneficial, none can replace the value of a good SMS campaign.
Seven tips
If you’ve been neglecting your SMS campaign, here are seven tips to get it back on track:

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